Have a Segment that Contacts can’t Unsubscribe from

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This solution allows you to have a segment that contacts can’t unsubscribe from even if they unsubscribe from all other marketing messages.

You can use such a segment to send transactional emails like invoices, subscription renewals, purchase receipts, etc.

Solution expert: Priya Jain

SKU: 202305101125 Categories: , Included in License Cost: Basic, Standard, PremiumTechnologies: FunnelBud FlexResults sought after: Communicate with your leads, Communicate with your customers, Understand your customersTypes of solution: Setup
 
What this solution gives you:
  • A way to send transactional emails to contacts even if they have unsubscribed from other marketing messages
  • A simple way for contacts to choose which messages they want to receive
  • A way for contacts to see what messages they have subscribed to
How does the implementation work:
  • You have to create a landing page (a preference center) and use it as the unsubscribe link.
  • On the preference center landing page, do not add the “Unsubscribe from all marketing messages” Link
  • Set the Email unsubscribe settings under configurations: 
    • Unsubscribe mode=Preference centre
    • Show contact segment preferences =Yes
    • Set the rest of the settings to No
    • Default custom preference landing page=Select the landing page you created
  • For all the segments you want to avail to the Preference Center, set the “Available in Preference Center”=YES
  • Have a segment of contacts that will receive Transactional Emails. Do not make this segment available at the preference center.
  • When sending emails, select the preference center you created under the “Preference center page” Settings

Cost for FunnelBud to implement on your account:

Mercy Kariuki

About the Author

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